Missguided wanted to shoot their new SS 18 campaign in partnership with the launch of hotel Paradiso - Ibiza. They needed to maximise exposure of the campaign and generate a big social buzz ahead of their new launch. 

2.7 million

campaign social reach

The image that created a 300% increase in sales when posted on the Missguided blog

KOMODO selected 6 diverse UK fashion influencers to use as models for the MISSGUIDED campaign shoot and then promote the content to wider markets through their social channels.

@sarahhashcroft

CAMPAIGN OVERVIEW

300% INCREASE IN SALES

When KOMODO content was posted on  the MISSGUIDED blog

2.7M SOCIAL REACH

Pushed to the target audience through our market leading influencers.

317K TOTAL LIKES

Instagram likes pushing brand popularity and sales.

AVERAGE ENGAGEMENT: 4.9%

Creating a buzz for the campaign on social media

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